MELISSA PETERSON: DEVELOPING THE DIVVY MUSIC APP [EPISODE 175]

April 29, 2024

We had the utmost pleasure of speaking recently with marketing professional and entrepreneur Melissa Peterson about her brand-new venture called Divvy Music. Having worked for years with emerging artists, Melissa wants to level the playing field by providing a cutting-edge music streaming service that prioritizes indie music and connects those artists with a genuine fanbase. Concrete revenue streams, individualized attention, and sustainability are at its core and the intent of the service is to complement, not compete with, current streaming services.

Just last week, Divvy Music launched its Kickstarter campaign seeking funds to launch the beta app by the end of the year. Donor rewards include opportunities to be the first to see the prototype platform, give suggestions, invitations to launch events, being part of the inaugural playlists, and more. For more information on Divvy Music and to support the Kickstarter campaign, you can find them on Kickstarter before the campaign ends on May 23.  

Tune in today to learn all about this exciting new service to be designed exclusively for emerging, indie music!


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Diane DiMemmo & Doug Dresher

Diane DiMemmo and Doug Dresher are co-hosts of the APV Podcast, partners in crime, and can give the low-down on any pizza joint in New Jersey ... on command. 

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JET RANSOM: A NOD TO THE PAST and HOPES FOR THE FUTURE [EPISODE 176]

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The Bryan Hansen Band: Dynamic Musical Fusion [EPISODE 174]